Indian Dairyman     |   May 2008 Issue, Vol 60, No. 6     |    ISSN 0019-4603
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News - India
  1. Paras Group Organised a One-day Seminar at Milk Collection & Chilling Center in a
    Village of Jaipur

  2. Kerala Chapter of IDA Organised a Workshop in Association with College of Dairy
    Sci. & Tech., Kerala

  3. Dr. Srivastava Assumes Office of Director, NDRI

  4. Organized Milk Retailing Witnessing Growth

  5. Dairy Majors to Get Sops for Natural Vanilla

  6. IVRCL Bags Rs 79-cr Research Centre Project

  7. Small Milk Companies Opt for Merging to Take on Biggies

  8. Ice-Cream Makers Add Healthy Flavoured Variants

  9. Incentives Taken off on Milk, Value-Added Products

  10. Amul to Firm up Grip with ‘Thandai’ in Flavoured Milk Category

  11. NDRI Plans to Tap Cheese Market

  12. IRMA to Go for Capacity Building of Sectoral Organisations


  1. Paras Group Organised a One-day Seminar at Milk Collection & Chilling Center in
    a Village of Jaipur

    VRS Foods Ltd. (Paras Group) organized one day seminar at their milk collection and chilling centers Village Bada Math equipped with SS BMC with AMC, Milko tester, DG Set for captive generation on 10th April, 2008. Mr. V.P. Gandhi, Advisor (Dairy Development), VRS Foods Ltd. welcomed Dr. Madan Singh Shekhawad, Deputy Director, Animal Husbandry and Veterinary Science as Chief Guest along with the active participation by his team of eight Asst. Directors/Veterinary Officers specialist for the treatment of infertility and sterility cases with their presentations on improved Animal Husbandry and Veterinary Practices, clean milk production and various measures to be taken to avoid residue contaminants of pesticides, antibiotics and harmones.

    Mr. V.P. Gandhi explained to the participants the necessity of organizing and implementation of fertility control programme with the specialist of the Animal Husbandry Department. With the active participation of Veterinary Officers Prophylactic, vaccination against HS was also launched at the Centre with a number of milch animals brought at the camp organized.

    A total number of about 800 milk producers including 100 Mahilas/ladies attended the seminar. Dr. (Ms.) Anjum Parveen, M.V.Sc. Asst. Director, Animal Nutrition had a group meeting with the ladies/mahilas and also gave presentation on Animal Nutrition and importance of Mineral Mixture. A number of secretaries of the VLC’s, field staff also participated and a representative from Sarabhai Pharmaceuticals, field extension staff. Free distribution of mineral mixture with trace element, veterinary medicines and H.S. vaccines was made at the Milk Collection Chilling Centers and also distributed “Dudh Ki Kahani Gai ki Jubani” booklet, on clean milk production, good animal husbandry practices.

  2. Kerala Chapter of IDA Organised a Workshop in Association with College of Dairy
    Sci. & Tech., Kerala

    Indian Dairy Association—Kerala Chapter, in association with College of Dairy Science and Technology, Kerala organised a workshop on “Dairying in Kerala at crossroads-Opportunities and Challenges” during March 6-7, 2008 at Shreyas Research and Training Centre, Wayanad, Kerala. The workshop was inaugurated by Mr. P.T. Gopalakurup, Chairman, Kerala Cooperative Milk Marketing Federation. During the various sessions of the workshop, the topics included were: Thrust on areas like feeds and feeding practices; Breeding practices; Animal health care; Value addition and pricing policy of milk. Representatives from State Government Departments, Private dairy entrepreneurs and progressive dairy farmers expressed their views on the topics and contributed towards formulation of recommendations to tide over the critical situations in the dairy sector of Kerala.

  3. NDDB Takes over WAMUL

    IThe National Dairy Development Board (NDDB) has taken over the management of Assam’s own Amul — the West Assam Milk Producers' Cooperative Union Limited (WAMUL) which sells pasteurized milk and milk derivative products in the city and nearby districts under the brand name Purabi.

    A memorandum of understanding (MoU) was signed between the NDDB, the Assam government and WMUL, to revive WAMUL, which was on the verge of closure due to a severe financial crunch. The supply of Purabi milk declined drastically and WAMUL’s employees were compelled to sacrifice their wages and salaries for months together.
    Although the State government had decided to hand over the loss making WAMUL, to NDDB for its revival in 2004, the proposal remained on paper for the past three years. Hon'ble Union Minister of State for Commerce Mr. Jairam Ramesh took the initiative to expedite the signing of the MoU.

    WAMUL started its activities in 1981-1982 as the implementing agency of Operation Flood-II programme of which the NDDB was the technical consultant and financial authority. Its processing started in 1989 at its milk plant in the Panjabari locality. However, WAMUL’s performance was never satisfactory and it was incurring losses since its inception due to various reasons.

  4. Dr. Srivastava Assumes Office of Director, NDRI

    Dr. Anil Kumar Srivastava, an eminent Professor in the area of Pharmacology & Toxicology, took over as Director of the National Dairy Research Institute, Karnal on 25.4.2008. Born on 1st August, 1957 Dr. Srivastava obtained his B.V.Sc. & A. H. degree from Veterinary College, Mathura in 1979 followed by M.V. Sc. degree in 1981. He earned his Doctorate degree from Punjab Agriculture University, Ludhiana. Before assuming the office of the Director NDRI, Dr. Srivastava was working as Director, Resident Instructions and Dean Postgraduate Studies at Shere-Kashmir University of Agricultural Sciences & Technology, Jammu (J&K), where he also served as Dean, Faculty of Veterinary Sciences and Animal Husbandry from February, 2004 to February, 2008.

    Apart from numerous prestigious awards including Jawaharlal Nehru Award (Indian Council of Agricultural Research); International NOCL Award on "Pesticides: Toxicity, Safety and Risk Assessment; National Alarsin Award by Indian Veterinary Association; Best Paper Presentation Award by Indian Science Congress Association, he was also crowned with the coveted German Academic Exchange Fellowship (DAAD) to work as DAAD Exchange Fellow at Munich (Germany). He has been conferred with fellowships by a number of professional bodies like: National Academy of Agricultural Sciences; National Academy of Veterinary Sciences; Indian Association for Advancement of Veterinary Research; Society of Toxicology; Society of Environmental Sciences; Society of Sciences; International Society for Ecological Communications and Membership of National Academy of Sciences.

    Dr. Srivastava is a member of 15 professional societies and had held important positions in these bodies. His major research interests lie in the area of pesticides and drug residues in milk and milk products, rationalization of antibiotic dosage regimen, diagnostic toxicology and development of new techniques.

  5. Organized Milk Retailing Witnessing Growth

    With India's milk production already surpassing 100 million tonne, the organized dairy industry is also witnessing a significant growth in the decade.

    The organized dairy sector players such as Amul, Mother Dairy, Parag and other regional brand which at present occupy only 18% of the total milk produced in the country, is expected to capture more than 30% of the organized markets. However, despite growth in the organized sector players, the private suppliers and unorganized sector players would still play crucial role in milk production and supply chain. According to the Karnal based National Dairy Research Institute (NDRI): India's milk production is rising at 4% annually. Despite rising production, the per capita availability of milk is low about 220 gms a day. According to Mr. Sharad Gupta, Editor, Dairy India Yearbook, the level of integration of the country's dairy sector with the global economy is relatively low and there is huge opportunity for the dairy sector to expand in the country. The domestic market is largely isolated from global market influences, unlike other sectors such as edible oil.

    However, the packaging of the milk products will play crucial role in expanding the organized sector share in the milk production.

  6. Dairy Majors to Get Sops for Natural Vanilla

    The Union government has decided to provide subsidy to all cooperative milk marketing institutions for switching over to natural vanilla as a flavoured ingredient in their various-milk-based products. The commerce industry is preparing a scheme for this and a notification will be issued shortly. The ministry has planned to provide the difference in prices between natural and synthetic vanilla as subsidy.

    According to Vanilla India Producers Company (Vanilco), Managing Director, Mr. Paul Jose, Minister of State for Commerce and Industries, Shri Jairam Ramesh has agreed to provide the subsidy to boost the consumption of natural vanilla in the domestic dairy-based products market.

    He said cooperative institutions will get a “substantial rate” as subsidy. Natural vanilla essence is quoting at 1,500 a kg while, the synthetic vanilla is ruling around Rs. 500 a Kg.

  7. IVRCL Bags Rs 79-cr Research Centre Project

    Infrastructures and Projects Ltd (IVRCL), Hyderabad, an infrastructure company, has bagged a Rs 79-crore contract to build an animal husbandry research centre in Andhra Pradesh at the upcoming Indira Gandhi Centre for Advanced Research on Livestock (IGCARL).

    The contract involved construction of a research complex, including dairy, poultry, goat and piggery units. IGCARL is coming up over 650 acres in Pulivedula in Kadapa district with a total investment of Rs 400 crore in a span of three years. It would produce veterinary vaccines under public-private partnership model. The initiatives would get the SEZ tag. An IVRCL press release says that the centre is aimed at conserving indigenous germplasm, development of feed and fodder resources and improvement of animal reproduction.

  8. Small Milk Companies Opt for Merging to Take on Biggies

    Consolidation is gripping the Rs. 2.27,340 crore milk industry in India. Smaller companies are increasingly looking at merging their subsidiaries to retain their position amidst newer players such as Reliance and Bharti.

    VRS Foods and Ved Ram & Sons, the makers of Paras brand of milk, are all set to witness a merger. Sources close to the development say that the move is part of a family shareholding consolidation.

    The companies are working out an internal restructuring exercise, which is aimed at boosting efficiency. The merger will help in consolidating procurement under one legal entity which will enable better synergies and maximize competency in processing and marketing.
    Post merger, all dairy products under the Paras brand will be sold by the flagship company. Ved Ram & Sons. The legal formality is yet to be completed.

    The Paras group is not the only one to have opted for a consolidation. The National DairyDevelopment Board earlier this year adopted measures to merge two of its wholly-owned subsidiary companies-Mother Dairy, Fruit & Vegetable and Dhara Vegetable Oil & Foods Company..

  9. Ice-Cream Makers Add Healthy Flavoured Variants

    Amul, the market leader in the ice-cream space, has already launched probiotic health and wellness ice-creams and is also offering sugar free variants. According to Mr. R. Sodhi, Chief-General Manager, Gujarat Cooperative Milk Marketing Federation Ltd. (GCMMF), “We are switching to natural vanilla flavouring apart from adding new variants to our health and wellness initiative this year.”

    Mother Dairy, a subsidiary of the National Dairy Development Board, has decided to expand its naturally flavoured offering along with new packaging. “Innovation is the key to growth in this segment,” says Mr. Paul Thachil, CEO, Mother Dairy India. The company expects better sales this summer as its is expanding business to cities like Mumbai, Hyderabad, Bangalore and in north India. The company is looking at adding more natural flavours to its portfolio.

  10. Incentives Taken off on Milk, Value-Added Products

    In yet another attempt at reining in inflation, the government has taken off incentives under schemes for exports of skimmed milk and other dairy products to boost domestic supplies. Benefits provided under Vishesh, Krishi and gram Udyog Yojana (VKGUY), duty entitlement pass book (DEPB) schemes and focus market schemes have been withdrawn for export of skimmed milk powder, casein (milk casein) and other milk products as well.

    “Export of SMP, casein and any other milk product shall not be entitled for the benefit of the VKGUY and focus market scheme with immediate effect.”

    Of the milk production of 100 million tones, SMP accounts for around 6%. The objective of VKGUY is to boost export of agro products and promote rural employment, while focus market scheme encourages exports to identified market.

  11. NDRI Plans to Tap Cheese Market

    The National Dairy Research Institute (NDRI), deemed university, is contemplating to boost research work on different varieties of cheese. Newly appointed Director of the institute, Dr. Anil Kumar Srivastava revealed that the institute would focus on developing feta cheese, a curd-cheese variant market in Iran.

    Similarly, the institute is also doing intensive research on karari cheese, the regional delicacy of Jammu to make it a commercially viable product. Dr. Srivastava also said that the institute had signed MoU with the National Research Development Corporation (NRDC), a government of India undertaking, to market the technologies developed by it by identifying the market forces, keen to buy it.

    Keeping in view of the charging markets trends, the institute will also propose to start a two-year integrated PG programme in dairy business management from the next academic session.

  12. IRMA to Go for Capacity Building of Sectoral Organisations

    After the successful completion of 27th batch and placements, the Institute of Rural Management Anand (IRMA) campus is set for its annul convocation. Country's only premier rural management institute, meanwhile, is also jubilant with approval for grant for its one more ambitious project.

    IRMA was sanctioned grant of Rs. 80 lakh for the first year by Sir Dorabji Tata Trust. The funds would be utilized for the capacity building of sectoral organizations. It was learnt that the trust might increase funding in coming years depending on the performance of the institute. Department of Science & Technology, Secretary, Dr. T. Ramasami will be the Chief Guest of the ceremony.

    Dr. Vivek Bhandari, Director, IRMA confirmed the development and stated that the capacity building exercise would be carried out through training and research for the organizations involved in the areas of development. Through funding by the Sir Dorabji Tata Trust, IRMA will be able to have closer dialogue with the NGOs and other not for profit organization.

    Meanwhile, Gujarat Cooperative Milk Marketing Federation (GCMMF) and National Dairy Development Board (NDDB) were the biggest recruiters in IRMA campus during placement season in February. Students were also recruited by leading NGOs and voluntary organizations.